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FLEXFIT FRAMES – THE DISPLAY SOLUTION THAT BECAME BRAND STRATEGY
Here is the first full case of VRD’s INOVA-PME, a DESIGN DRIVEN INNOVATION program tailored to suit small and medium companies, aiming to boost innovation in growing businesses through DESIGN THINKING...
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(DESIGN + SEMIOTIC) THINKING: The value of semiotics in design innovation...
One of the major difficulties for a business is to maintain coherence between “how it thinks of itself” and “how it is perceived” through its communication, products and services. Frequently the manner...
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Design Thinking workshop with Social Entrepreneurs
At VRD we believe it is possible to innovate in several proportions and that it is possible to innovate also in the case of small business. As the beginning of its involvement with Startups in the...
View ArticleService Design
Our start-point when designing always comes from understanding business’s strengths and potentials to then project competitive solutions. With services it isn’t different, however instead of...
View ArticleDesign + Semiotics
Since our main commitment is to making innovation connect brands with people, great innovative ideas should be delivered with the right message. The message must be understood in the dimension of the...
View ArticleInnova SME – Startup
A VRD acredita no enorme potencial de inovação das pequenas e médias empresas e das startups, por isso, em 2012 lançamos o programa iNOVA- PME, programa que visa viabilizar a concepção de projetos de...
View ArticleVRD at “SemioFest – a Celebration of Semiotic Thinking – 2013″
VRD was present at the second edition of SemioFest, which took place between May 31st and the 1st of June in Anaglifos Art Factory in Barcelona. The event, which is in its second year, seeks to promote...
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H2OH! – people centered total brand
In 2011, VRD was called to participate, together with Pepsico’s Marketing and Marketing Innovation Team, in the re-thing of Pepsico’s H2OH! identity. Launched in Brazil in 2006, H2OH! is a unique light...
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Working with NGOs, Making part of change
Design Giving is a VRD supportive initiative which proposes the collaborative work with non-profit organizations, in the pursue of solutions of high social impact. The intention is to participate...
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Linha Flare
The post Linha Flare appeared first on VRD Reinventing Innovation Through Design.
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Hardware systems for windows and doors
FLARE INTEGRATED LINE released by Udinese, leader in the Brazilian market of hardware systems for windows and doors, brings to the Brazilian market a new concept of integrated line, which allows you to...
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Spotted – strategic research module
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SPOTTED – pocket strategic research module
One of VRD’s strengths is the research process focused on people. At each project, a research strategy is custom made according to the project’s challenge and the particularities of the context, and...
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Projeto SIMples
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VRD leads innovation to the call center of GRUPO SEGURANDOR BB E MAPFRE
GRUPO SEGURADOR BANCO DO BRASIL E MAPFRE (BB & MAPFRE INSURANCE GROUP) is the biggest insurance company in its field, serving more than 36 million clients from all over the country. In order to...
View ArticleRizzati Ferrara, the renaissance of an excellence Italian brand.
Since March we are collaborating with RIZZATI Ferrara, a renowned brand from the Italian city of Ferrara, producer of chocolates and candied fruits of the highest quality of the Italian market. After...
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How we work according to the type of business, size and profile
We envison an agile, systemic and strategic innovation concept that brings tangible results from the outcome of joint efforts. Over several years of cooperative working with our clients, we understand...
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